Miguel Herranz is a product designer and creative director. He works under his personal creative process which he calls “The Conceptual Nebula”, an analytical-emotional process that allows him to exploit to the maximum the potential and virtues of the companies he works with, assessing a wide variety of parameters in each project. Its projects stand out for a singularity that always coexists with a commercial approach.

He has been working on industrial design projects since 1994. His work responds to a wide range of needs and objectives, carrying out both conceptual and highly technical projects. He has worked in various fields with leading companies in the furniture, lighting, bathroom, ceramics and automotive industries.

He performs creative direction advising companies in an integral way, in image, identity, product, strategy and communication based on his creative process “La Nebulosa Conceptual”.

He has received international awards in fields as varied as automobiles, lighting and bathrooms, in Europe, the United States and Japan. He has also been an international speaker in many countries talking about creativity and the creative process. He has exhibited his work and has created, designed and curated exhibitions in Europe and the United States.